Face-to-Face5 DAYS2026-10-10
ISO 37301 Lead Implementer
Design and implement an ISO 37301 compliance management system from obligations to assurance.
Design better end-to-end services by understanding users, mapping journeys, aligning operations, and improving every touchpoint across the service experience.
Service Design Program
The Service Design Program equips participants with the mindset, methods, and practical tools needed to design and improve services from both the customer and operational perspectives. The program focuses on understanding service users, mapping journeys, identifying pain points, designing touchpoints, aligning frontstage and backstage operations, and creating service improvements that are practical and measurable. Participants will learn how to design services that are easier to access, simpler to use, more consistent to deliver, and more valuable to both customers and organizations.
What You Will Learn
By completing this course, you will be able to:
- Understand service design principles and how they differ from product or process design.
- Identify service users, needs, expectations, and pain points.
- Map customer journeys across stages, channels, and touchpoints.
- Analyze emotional, operational, and performance gaps in service delivery.
- Use service blueprints to connect customer experience with backstage operations.
- Design improved service concepts, journeys, and touchpoints.
- Prioritize service improvements based on user value and implementation feasibility.
- Align people, processes, technology, policies, and channels around the service.
- Prototype and test service improvements before full implementation.
- Develop a practical service improvement roadmap.
Program Modules
Understand the principles and value of service design.
Learn how to understand service users and their expectations.
Map the end-to-end service experience.
Connect the customer experience with operations.
Design, test, and prioritize service improvements.
Upcoming Batches
Book your seat
BatchModeFeesBook your seat
Sep 07, 2026 – Sep 11, 2026
5 days
Morning, 9:00 AM – 2:00 PM
VirtualEnglish
Final price: SAR 7,500Including VAT
Note: Seats are limited to ensure high-quality interaction, practical exercises, and individual feedback.
Request More InformationRecommended Courses for You
Explore Course
Face-to-Face3 DAYS
ISO 37301 Internal Auditor
Plan and perform ISO 37301 internal audits that verify compliance controls and conformity.
Face-to-Face2 DAYS
ISO 37301 Compliance Foundation
Understand the ISO 37301 compliance management system and how to build a culture of compliance.
